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Curriculum Vitae
Curriculum Vitae
PERSONAL INFORMATION PERSONAL INFORMATION
  Date of Birth and Place : 27. August 1972, Istanbul / Turkey
Language Skills : Fluent in English, German and Turkish, intermediate in French.
E-Mail : asli@asliyuksel.com
Website : www.asliyuksel.com
EDUCATION AND TITLES EDUCATION AND TITLES
  Associate Professor
University of Marmara - Faculty of Economics and Business Administration, Department of Management (in English) in Accounting and Finance Department April 2005 Website

Assistant Professor
University of Marmara - Faculty of Economics and Business Administration, Department of Management (in English) in Accounting and Finance Department 2002-2005 Website

Ph.D.
University of Marmara - Faculty of Economics and Business Administration,Banking, Capital Markets and Insurance Institute, Banking Department-Istanbul 'Credit/Loan Pricing Policy in Commercial Banks' (1996 - 2000) Website

M.B.A.
University of Marmara - Faculty of Economics and Business Administration, Banking, Capital Markets and Insurance Institute, Banking Department-Istanbul 'Marketing Services (IMC) in Commercial and Consumer Banks' (1995 - 1996) Website

B.S.
University of Marmara - Faculty of Economics and Business Administration Economics Department (1990 - 1995) - Istanbul Website
'Universitaet Konstanz' (Konstanz University in Germany) Faculty of Economics – Konstanz , Germany 'Volkswirtschaftliche Fakultaet' (1990 - 1993) Website
BUSINESS EXPERIENCE BUSINESS EXPERIENCE
  Webster University, Geneva Campus-Switzerland, Business and Management, as Adjunct Faculty in Finance (2004 - present) Website

University of Marmara, Istanbul, Faculty of Economics and Business Administration, Department of Management (in English), as Assistant Professor in Accounting and Finance Department (2002 - 2004) Website

University of Marmara, Istanbul, Faculty of Economics and Business Administration, as Research Assistant in Accounting-Finance Department (1997 - 2002)

Sanatevi Advertising, Marketing Services and Public Relations Co. as Public Relations Manager and Account Director (1997)

Istanbul International Convention and Exhibition Center as Public Relations Manager (May 1996 - October 1997) Website

Melki Production as Production Manager (December 1995 - April 1996) Website

Mediart Advertising Co. as Copy Writer and Editor (1994 - 1995)

Various Tourism Agencies ( VIP Tourism - VISITUR - SETUR Co )

Organization Departments part time (1992 - 1993)
PUBLICATIONS PUBLICATIONS
  List of working papers
  1. A new approach to the international financial markets: Ethical Investments (SRI –Socially Responsible Investing) and an eco-bank example.
Financial Solutions Review (Mali Çözüm Dergisi)- ISMMMO Istanbul Nr.67/ published in April 2004.

2. Technics to increase income and sales using unplanned customer behaviour by changing environment in storehouses (written together with Ulku Yuksel, Ph D. and A. Banu Elmadag Research Assistant in ITU)
Marketing World (Pazarlama Dunyasi) - Istanbul, published in September 2003(p. 36-46)

3. Profile of tomorrow`s successful bank manager
World of Finance Review (Finans Dünyasi)- Istanbul, published in July 2003( p.56-60)

4. Financing Tourism Investments in Turkey and an Application in Turkey
published in 1st International Tourism Congress Proceeding (ISBN: 975-8401-11-4, p. 419-470) in Famagusta, North Cyprus, November 20-23, 2002

5. Financial Utilities of Tourism Marketing to Turkey
published in 1st International Tourism Congress Proceeding (ISBN: 975-8401-11-4, p. 806-837) in Famagusta, North Cyprus, November 20-23, 2002

6. Financial Benefits of Tourism Marketing- Turkey Case
published in International Seminar Book (p.132-152) 'New Trends for Business Excellence' Maçka-Istanbul, October 10-12, 2002

7. Fragile Bankensysteme - Trends und Krisenauslöser am Beispiel der Turkischen Bankkrise, Fragile Banksystem-An example of Turkish Bank Crises- Trends and the Reasons
Internationale Wirtschaftsbriefe, Verlag Neue Wirtshaftsbriefe - Herne-Berlin-Nr:16, ISSN:0021-9368/ published on August 28, 2002, (p.809-820)

8. The Traditional and Modern Systems of Measuring Credit Risk
published in the Congress proceeding of Finance Symposium organized Balikesir University, Bandirma, Turkey, November 2001

9. Pricing Policy in Banking and the Features of Service Costs (written together with Ülkü Yüksel,Ph.D.)
Accounting and Auditing Journal - ANKARA, published in October 2001

10. New Agenda : Bank Acquisitions
World of Finance Review (Finans Dünyasi) - Istanbul Nr. 138, published in June 2001(p.50-54)

11. A New Financial Instrument : Credit Derivatives
World of Finance Review ( Finans Dünyasi) - Istanbul Nr.140/ published in August 2001 (p.58-61)

12. The result of deficient auditing in Banks: Financial Crises Financial Solutions Review (Mali Çözüm Dergisi)- Istanbul Nr.55/ published in June 2001 (written together with Volkan Demir)

13. Franchising in Entering to Global Markets (written together with Ass.Prof. A. Ercan Gegez)
Review of University of Marmara (Öneri) - Institute of Social Sciences, Istanbul, Vol:4, Nr.16, published in June 2001 .(p. 133-139)

14. Methods and Models of Pricing in Bank Services and Loan Management
MÖDAV – Review of Accounting and Science World(Muhasebe Bilim Dünyasi Dergisi) ANKARA Vol.3, Nr.2, published in June 2001 (P.43-56)

15. 'Economical Growth and Protection of Environment' ; honorable mantion reward (1991)
published in YASED -Association of Foreign Capital Coordination ( Yabanci Sermaye Koordinasyon Dernegi - Inceleme Yarismasi IV) - Research Competition

16. Research: Internal marketing for the total quality of bank services
published on May 6, 1998 in 'Financial Forum'
  Books
  1. Brands and Brandequity (Mai 2005 - Beta Publishing House in Istanbul)
written together with Ülkü Yüksel, Ph.D.University of Sydney

2. Banking (November 2004 - Beta Publishing House in Istanbul)
written together with Prof. Dr. Ali Sait Yüksel -Konstanz University Germany and Ülkü Yüksel,Ph.D. University of Sydney

3. Management of Service Marketing (Mai 2004 - Beta Publishing House in Istanbul)
written together with Ülkü Yüksel,Ph.D. University of Sydney

4. Markenwert und Markenwertmessung (November 2003 - Verlag Dr. Kovac in Hamburg, Germany)
written together with Ulku Yuksel, Ph.D. University of Sydney

5. Bank Management (Mai 2002 - Alfa Publishing House in Istanbul)
written together with Prof. Dr. Ali Sait Yüksel- Konstanz University Germany and Ülkü Yüksel,Ph.D. University of Sydney

6. Financial Markets and Institutions
will be written in 2006 together with Prof. Dr. Osman Gurbuz- Marmara University, Department of English Business Administration

7. Research Project: ( with Prof. Dr. N. Berk/ Assist.Prof. A. Masun/ Res. Ast. S. Yilmaz; financed by the University of Marmara Research Fond) (finished in 2005)
A Model experiment for an efficient rating system for the Turkish Banks, in aspect of integration of Turkey into the EU
[CAP_CV_CAT_INT_SEM] SEMINARS
  International Seminars attended as speaker
  1. New concept in EU: Social and Ecological Factors on Investments and Environmental Friendship International Finance Congress, ISE(Istanbul Stock Exchange), Istanbul, Mai 28-29, 2004

2. 'Preferences of Software Customers: Highlights for Emerging Investors on Country of Origin Effects: An Empirical Test-Study on Professional Turkish Software Users in B2B Markets' in AMS The Academy of Marketing Science 2003 World Marketing Congress, Perth, W. Australia, June 11-14, 2003

3. 'Financing Tourism Investments in Turkey and an Application in Turkey' in 1st International Tourism Congress organized by Eastern Mediterranean University in Famagusta, North Cyprus, November 20-23, 2002

4. 'Financial Utilities of Tourism Marketing to Turkey' in 1st International Tourism Congress organized by Eastern Mediterranean University University in Famagusta, North Cyprus, November 20-23, 2002

5. 'Financial Benefits of Tourism Marketing' in New Trends for Business Excellence International Seminar organized by Istanbul Technical University and Berlin University, Maçka-Istanbul, October, 10-12, 2002
  Other seminars
  6. 'Turkish Banking System in 21st Century and New Trends in Banking'
University of Marmara- Seminar Series of Marmara University on March 13, 2001
  Seminars and symposiums visited
  1. Symposium of Training in Accounting, in May 2000 Antalya organized by Istanbul University and May 2001, organized by Ankara Siyasal Bilimler Faculty in Antalya and in May 2002 in Bodrum,organized by Marmara University

2. Globalisation-Challenges and Chances for Turkey (Globalisierung- Herausforderungen und Chancen für die Türkei) March 2001, Institute of Turkish and European Studies- European and Turkish Research Institude in corporation with Foundation of Konrad Adenauer – Istanbul
TEACHING EXPERIENCE TEACHING EXPERIENCE
  Undergraduates
- Principles of Finance
(FINC 3210) Webster University- Geneva Business and Management

- Financial Markets and Institutions
(FINC 3800) Webster University- Geneva Business and Management

- Bank Management
(BUS 437) : Marmara University Department of Business Administration in English (4. Class- 7th semester)

- International Banking
(BUS 438) Marmara University Department of Business Administration in English (4. Class-8th Semester)

- Project Appraisal Planning and Management
( BUS 448) Marmara University Department of Business Administration in English (4. Class-8th Semester)

Graduates: MBA Classes
- Bank Funds Management
Marmara University Social Sciences Institute, Department of Business Administration in English, for MBA Classes in Accounting and Finance Department

- Project Finance and Management
Marmara University Social Sciences Institute, Department of Business Administration in English, for MBA Classes in Accounting and Finance Department

- Banking
Marmara University Social Sciences Institute, Department of Business Administration in English, for Executive MBA Classes in Accounting and Finance Department

- Student Advising / Mentoring
Theses supervised in Marmara University Social Sciences Institute, Department of Business Administration in English, For MBA Classes in Accounting and Finance Department :
*Automated Teller Machine( ATM) Currency Management and Applications, Esen Muge Ozulku, Istanbul 2003
* A Study On Call Center Performance Management, Recep Onur Tamkan, Istanbul 2003
* Credit Risk Management Applications in Turkey, Mustafa Burak Alioglu, Istanbul 2003
* Financial Crises Analysis , Case Study: Turkey, Cagla Aslan, Istanbul 2003
INTERESTS & ACHIEVEMENTS INTERESTS & ACHIEVEMENTS
  - Brahma Kumaris, World Open Spiritual University. Meditation courses, as simultaneous translator Website

- Rhetoric Course in Pera Fine Arts School (September 1997 – June 1998)

- Istanbul State Opera and Ballet Youth Chorus (1990) Conductor: Yücel Elmas (as Soprano)

- Turkish Radio and Television Istanbul Youth Chorus (1988 - 1990) Conductor: Gökçen Koray (as Soprano)

- Istanbul Municipality Conservatory (1978 - 1983) Piano Department

- Cross - Country Race between High Schools (1988 - 1989 Championship 1st Place)

- Mehmet Akif Ersoy Cross - Country Race between High Schools in Turkey (1988 championship 3rd Place)

- Yesilyurt Sport Club - Tennis Team (1984 - 1986)

- ENKA Sport Club - Tennis Department as licensed player (1986 - 1989)

- 'GELISIM' Publications, 17 Magazine composition competition
Turkey’s First Award with composition named “ Why Freedom?” about the psychological and sociological problems of the Turkish youth (1987)

- Composition Competition organized by War against Tuberculosis Assosiation between all high schools
Turkey’s Second Award with text about causes and effects of tuberculosis (1986)

- YASED (Foreign Capital Coordination Assosiation) research competition
Turkey’s 4th Award (Mention) with the study on Economic Growth and Environmental Protection (1991)
HOBBIES HOBBIES
  Swimming, skiing, reading, traveling, feng-shui, playing piano, playing tennis
MEMBERSHIPS MEMBERSHIPS
  - MÖDAV - Association of Accounting Academicians

- MUFAD – Association of Accounting and Finance Academicians

- EATA - European Association of Turkish Academicians, Konstanz (1990 -1992)

- GYIAD - Young Executives and Businessmen Organization

- Brahma Kumaris, World Open Spiritual University

- ENKA Sport Club

- Bizim Ülke Dernegi-Educational Organization of Citibank for poor children
Turkey Switzerland

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